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Monday, 9 May 2011

[Coverage] Pierre Garroudi Fashion Flashmob Goes Viral!

I hope everyone had a good Easter /Royal wedding weekend! Sorry for the delay in posting. It has been three weeks since Pierre showcased his Couture red collection around central London.The event was definitely a showstopper, causing roadblocks, hijacking the tube, train stations, passageways and even a pedal bike! We broke down the 'snobish' persona usually associated with luxury fashion and connected with what really matters. Which is? Creativity and FUN!

Wherever we went the cameras certainly followed, we cheered, the models struck their poses and the dancers entertained the crowds and kept the energy flowing.
My experience of the whole event was amazing! 
To document this extravaganza in the most creative way possible we decided to put together a viral video. Call it Fashion Loves Music with a bit of a twist. Please check out the footage below, it will guarantee to have you shuffling!!

**Special thanks to: All Interns that helped out during the day, Models, Hair and Make-up artists, Dancers, Photographers and Videographers... plus all the crew that came along with us on the day!

Video Credits
Pierre Garroudi (Designer, Production)
Victor Stephanopoli  V-films (Filming, Editing and Production)
Nikolas Dost (Filming, Editing)
Callum Skipworth (Filming)
*Special thanks the students and Ravensbourne College of Design and Communication
Christina Banjo (Casting, Production)
Katia Bumba (Casting , Event Marketing)
Cheryn Espallargas (Casting, Event Marketing)

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